KEW COLLECTION: Paul's Boutique x Fly Chen

March 28, 2017


 We are super excited to announce the arrival of a special project: the Kew Collection!


Back in 2016 we ran a competition with some of the major arts universities in London. To enter, students needed to design a unique print that could be turned into a collection of Paul's Boutique bags. The winner would have that collection made and sold within our Spring/Summer 2017 Collection! 


The entries came flooding in and we were privileged to see some incredible talent amongst them. It was a touch decision with so many beautiful designs that we could see people had put so much hard work into. However, after a lot of thought it came down to just one final entry: "we chose a beautiful, bright, quirky, and unique design that we felt embodied the true Paul's Boutique spirit" said Paul. That design was by talented artist and illustrator, Fly Chen.



Fly's works are abstract and colourful, taking inspiration from pop and modern art. Born in China, he has been living, working and studying in London, where he observes vibrant life and flashes of colour that are reflected in his work. “Everyone is a separate entity, so I would never want to inflict strong personal opinions on my works. That’s why I never say what illustrations mean to me as they will mean something special to different people" says Fly.


The design is a psychedelic bird print filled with stunning colours and textures. It has a bright tropic feel and is perfect for summer. This baby isn't for the faint hearted. You'll never blend into the crowd when carrying Kew - it's for the peacocks of the world! 


Needless to say we are incredibly excited about the Kew Collection and hope you enjoy it as much as we do!


Shop the collection here.



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